PLAN TO BE YOUR BEST is methodology of eight proven leadership strategies for successfully dealing with and driving change…for your brand, for your teams, and you.

It’s the product of my 30 years of consulting with leadership teams of hundreds of companies as well as being the leader of three support groups for adults who are navigating major changes in business and life. The effective strategies for “leading the change” are the same in all areas of your life: business, professional, and personal.

P.L.A.N. Is an acronym for the first set of strategies, and B.E.S.T. is an acronym for the second set of leadership strategies.

As a Consultant…
I partner with clients to apply the PLAN TO BE YOUR BEST© strategies to evaluate with insight, plan for success, create efficient solutions, and produce better results with more effective customer and employee engagement programs. Most of my consulting work involves branding and experiential marketing campaigns.

As a Speaker…
With expertise from being the speaker / host / facilitator of about 1,000 events, I customize and deliver experiential, full-audience participation keynotes and meetings for your employees using the PLAN TO BE THE BEST program. HERE’S AN EXAMPLE.blushcheek-Bridal hair Accessories Store

Clients ask me to deliver it in everything ranging from a half-day program to having it be the theme of a two-day meeting.

30 Application Questions bring the leadership strategies to life and make them directly applicable to your specific situation. They provide a practical and creative methodology for innovation, decision-making and action-planning. By the time you ask and answer all of the questions, you have a real plan; a road map for leading the change.

In this video, IPRO’s Edison Machado Jr., MD, Chief Quality Officer and Vice President of Strategy, reviews one of the strategies at the conclusion of a two-day PLAN TO BE YOUR BEST management meeting for the company’s 55 directors.


Please let me know if you have any comments or questions about this program. I look forward to hearing from you.