by Rick Cram | Dec 1, 2021 | Branding, Change, Strategic planning
A Better Brand There’s a plan for that. “We’ve gotten to a point where people don’t know where we are or what we really do. They don’t know who we are. And I don’t think we even know anymore.”- Hospital Executive I heard that...
by Rick Cram | Apr 13, 2018 | Branding, Change, Leadership, Leadership Development
How To Triumph Over Change Exhaustion | Part II Emending A Different Type Of Identity Theft The Power Of One Question One at a time I interviewed ten leaders of a regional bank on the East Coast as part of a project to help them out of a time of marketplace changes...